We Are Sailing…

April 11, 2007

We are sailing, we are sailing, Home again cross the sea.
We are sailing stormy waters, To be near you, to be free.

– Rod Stewart, “I Am Sailing”

Blogging is like sailing

  • We choose the destination– we define the purpose of our blog
  • We choose the ship– we choose the value we add to readers
  • We choose who we want to sail with– we choose our affiliation

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