Ripple of Hope

  • Half the world, nearly three billion people, live on less than two dollars a day
  • Over a billion people are illiterate – unable to read or sign their name
  • Some 1.1 Billion people have inadequate access to water
  • 2.6 billion people lack access to basic sanitation

I was aware that the internet is a medium with a large user base, but it was only when I started to blog and go blog hopping that I got to appreciate this. Through the very few months I have been at it, I came to experience firsthand and realise the potential of the internet to reach an immense number of people, and to sell anything – be it a product, an idea, a skill, even affection. Until then, I couldn’t quite comprehend and ascertain why businesses see it as an important medium to advertise in.

It is from seeing this tool’s power over both consumer and provider that the people at ripple found inspiration to get income to support its causes: access to clean water, food, education and microcredit for the less fortunate. With a click or a search on the ripple homepage, users help in generating funds for these ends, advertisers effectively reach consumers as well as contribute, and more money means more work done for the advancement of these charities. It’s a win-win scenario. It makes one feel good because he is able to get involved in something worthwhile, and there’s no catch.

ripple logo

click on the image to get started in saving the world

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Comments

3 Responses to “Ripple of Hope”
  1. McC says:

    An update on Ripple: Unfortunately, Ripple does not earn any money from Google, nor do they currently donate any money per search.

    This is from the Ripple blog – http://blog.ripple.org/ – June 11th, 2007

    “Ripple Search has encountered a couple of issues and ads are no longer appearing on the Google search results page – unfortunately this means that ripple Search is not presently earning money for our charities.”

  2. Matt says:

    Hi All,

    Just a quick update to let you know that ripple search has been fully functional again since last friday.

    McC, I’ve noticed that you’ve hit a lot of blogs to tell people about our tech issues. If you come across this post I’d appreciate it if you could post updates that the search is functional again.

  3. Simon says:

    Here’s the latest from the ripple blog – http://blog.ripple.org/

    July 1st 2007
    “Just a short post to confirm that ripple search is now fully functional again and each search generates revenue to help fight poverty!”

    And 100% of ripple’s revenue still goes to charitiy!

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