Villar: ‘Filipinos love traditional (politicians)’

Villar with Cheche Lazaro Courtesy of Probe Profiles The Philippines’ richest senator, billionaire Manuel “ Manny” Villar, is giving his all to capture the presidency in 2010. His infomercials and television ads invade the airwaves during prime time, outnumbering advertisements with similar themes three to one. According to Nielsen Media Research, the Villar media campaign from October 2008 to May 2009 cost almost P325 million, making the senator Mr. Biggest Spender among the presidential... 

Source:  ellen tordesillas

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