Brand Disaster: How AA.com paid the price for firing Mr. X

SUP? Anyway, I’ve been bumping into various blog post related to Mr. X, the one that AA.com fired? You’re right! American Airlines has been the hottest topic in the web right now after firing an employee who was trying to be transparent where he responded to a blog post and cleared a few... 

Source:  Lagahit 2.0 : Tutorials on Brand Management

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