New Friendster Branding Sucks
Posted by archondigital on December 13, 2009 · 4 Comments
The oldest social network, Friendster, is on a come back mission to regain its once glorious hold on the social network scene. Re-branding along with a new “cool” video for them to promote the “new” things that can be done on their old social network platform.
“It’s a new “energetic logo symbolizing fun, personalization and individuality among youth,” this according to an official Friendster statement
New logo, new layout same spammers and whoop dee doo… It would have been a lot better though if they have left the old smiley alone and focused on slightly changing the typography on the logotype. Continue reading at Archon Digital…
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I don’t think Friendster can still recover form what it is right now.. They missed a lot of opportunities… server problems, poor designs, etc… Another sad thing is, Friendster have more than 60% Filipino users… We know an American online company can get nothing by having a non-american traffic.. LOL
you might want to check this post : http://www.lagahit.com/2009/12/brand-disaster-friendster-com-steals-image-from-istockphoto-com/
I did see that post about the tarsier design stolen… I’ll check it out again
sorry I was referring to a different post… yeah this new one is interesting